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Shopee Affiliate Marketing Solution (AMS) Overview
📌 AMS, or Affiliate Marketing Solution, is a Shopee strategy allowing sellers to promote products via third-party platforms or individuals outside the seller's main Shopee shop.
👩‍💻 Promotion channels include Shopee Video, Shopee Live, TikTok, Instagram, and other social media platforms.
📈 Affiliates earn a commission for driving sales to the seller's store; this method is considered more advanced than traditional reseller or dropshipper models as it requires no inventory or packing.

Activating and Configuring AMS
⚙️ Sellers can activate AMS via the "My Promotion" section on Shopee; configuration involves setting commission rates for products.
💰 The system only pays commissions for completed sales, offering security against returns or abandoned carts.
🏷️ Sellers can set a general Product Commission (e.g., 3% for all products) or specify Special Commissions for selected items.

Finding and Collaborating with Affiliates
🔍 The Affiliate Marketplace allows sellers to proactively search for capable affiliates who can market their products.
📊 When selecting partners, consider metrics like followers, clicks, and order volume; an ideal follower range is typically between 10,000 and 1 million.
🤝 It is advisable to avoid collaborators with over 1 million followers due to potentially high bargaining power and low response rates, especially if they request free samples without content commitment.

Commission Strategy and Best Practices
💲 The recommended commission range to attract affiliates is generally between 5% and 10% of the sale value.
📉 Offering very high commissions may signal overpriced products, while very low commissions discourage effort, as affiliates seek worthwhile returns for their content creation.
⭐ Utilize filters like the Golden Tick (indicating high-quality content and sales on Shopee Live/Video) or filter for affiliates with a good history of content completion after receiving samples.

Key Points & Insights
➡️ AMS is the Next Generation of sales partnerships, eliminating the need for sellers to handle inventory, packing, or direct sales efforts.
➡️ When recruiting, aim for affiliates with 10,000 to 1 million followers for the best balance of reach and responsiveness.
➡️ Set affiliate commissions optimally between 5% and 10% to balance profitability and incentive for promoters.

📸 Video summarized with SummaryTube.com on Jan 08, 2026, 02:54 UTC