Mandate for Innovation and Breakthroughs
📌 Leadership identified that the company was stagnant ("jalan di tempat") and needed a breakthrough (terobosan) to maintain existence (eksis).
🗣️ A directive was issued for all employees, regardless of seniority (old or new), to prepare and present innovation ideas within the week.
💡 The goal is to generate actionable ideas that can be implemented immediately ("ide-ide yang langsung bisa kita kerjakan").

Case Study: The Simple Signaling Bell
⚙️ Mike presented a past innovation involving a signaling bell used in the plantation/garden area to coordinate the loading and boiling process of raw materials (brondolan).
🔔 The bell system used one ring to signal the start of filling the loading drum and two rings to signal a stop, drastically improving inter-team coordination which was previously chaotic.
✨ This innovation was recognized as effective because it was simple, impactful, and not complicated (simpel, dampaknya besar, gak ribet).

Applying Innovation to Office Problems
🤔 The team struggled to find immediate office innovations, contrasting with the clear applicability of the factory/plantation bell system.
🛠️ An employee (Maya) was tasked with solving a recurring, low-level annoyance: squeaky office chairs (kursi ngik-ngik).
✅ Maya resolved the issue by simply wrapping cloth around the squeaky parts of the chairs, eliminating the disruptive noise and improving focus for colleagues.
🧠 The senior manager concluded that effective innovation isn't always about being complex or high-tech; often, it stems from solving small, trivial problems (hal sepele) like the squeaky chair noise.

Key Points & Insights
➡️ The company culture shift requires immediate presentation of ideas to drive necessary breakthroughs.
➡️ True innovation can stem from solving minor, daily irritations (like squeaky chairs or poor coordination) rather than waiting for grand, complex technological overhauls.
➡️ Simple, low-friction solutions, exemplified by the signaling bell system, can yield significant improvements in operational synchronization.
➡️ The management needs to encourage small, implementable fixes across all departments, even non-technical ones.

📸 Video summarized with SummaryTube.com on Jan 15, 2026, 12:49 UTC