Color Psychology in Design
📌 The selection of colors in design is greatly influenced by the emotions one wishes to evoke in the viewer, ranging from calmness to happiness or even hunger.
🎨 A downloadable Psychology of Color Chart is available to guide designers on common emotions associated with specific colors.

Warm Colors (Red, Orange, Yellow)
🔺 Red is highly energetic and attention-grabbing, often used for Call to Action (CTA) buttons; however, overuse can cause designs to feel overwhelming or evoke feelings of anger/fear.
🍔 Fast food restaurants favor red because it tends to increase appetite.
🟡 Yellow evokes happiness and youthfulness but is the least used color in design due to its high energy and poor readability when paired with red in print; it can also induce anxiety.
🟠 Orange balances the enthusiasm of red with the energy of yellow, working well as a highlight color, especially when complemented by cooler colors like blue.

Cool Colors (Green, Cyan, Blue, Purple)
🌳 Green is associated with cleanliness, freshness, and nature, making it popular in the cleaning industry, and is used by the financial sector to symbolize positive wealth gains.
🔵 Blue is the most commonly used color globally, conveying stability and calmness, making it favored by banks, healthcare, and manufacturing industries.
🟣 Purple blends the stability of blue with the vibrancy of pink, often associated with royalty and sophistication; it is frequently used in the hospitality industry and can be applied effectively in large areas of design.
🧪 Cyan uniquely blends the organic feeling of green with the calm of blue, making it a common choice for biotech startups to express optimism.

Pink and Color Harmony
🩷 Pink can evoke feelings of romance and love, but its use in large areas is challenging; lighter shades perform better than hot pinks, which can be too intense.
⚖️ Pink works best in tandem with calming counter-colors to balance its visual draw.
💡 Designers should practice creating color combos, starting with two colors and building up to four, focusing on whether the combination evokes a calming, harmonious effect (analogous colors) or high contrast (warm/cool combinations).

Key Points & Insights
➡️ Color choice directly impacts the viewer's emotional response; use colors intentionally and wisely.
➡️ Red is excellent for drawing immediate attention but must be used sparingly to avoid design overload.
➡️ Blue is highly versatile due to its inherently calming nature, suitable for large background areas.
➡️ Practice color selection by creating series of combinations, experimenting with contrast versus analogous color schemes.

📸 Video summarized with SummaryTube.com on Oct 14, 2025, 13:35 UTC